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Everest Outdoor Media Launches New Brand Awareness Campaign to Disrupt South Africa's Out-of-Home Advertising Industry

Everest Outdoor Media Launches New Brand Awareness Campaign to Disrupt South Africa's Out-of-Home Advertising Industry

Marketing

Everest Outdoor Media has announced the launch of its new brand awareness campaign, a bold strategic move designed to establish the company as one of South Africa's disruptive and high-impact players in the out-of-home (OOH) advertising industry.

Telling Stories Audiences Can Step Into: A Q&A With Marita de Vos

Telling Stories Audiences Can Step Into: A Q&A With Marita de Vos

Media

From tactile design to emotional engagement, immersive exhibitions are changing how stories are experienced. Venelize de Lange from media update spoke with Marita de Vos about what this shift means for media professionals.

Mitchells Plain Schools Divert 2.5 Tonnes of Waste in Youth-Led Recycling Challenge

Mitchells Plain Schools Divert 2.5 Tonnes of Waste in Youth-Led Recycling Challenge

Publicity

Five schools in Mitchells Plain have competed in a dynamic recycling competition in September, aimed at uplifting local communities, reducing waste and building long-term recycling awareness among young learners, with support from Petco, Grandmaster Ready D and his programme G-CAP.

Speaking to the Heart of South Africa: A Q&A With Eben Keun — Part One

Speaking to the Heart of South Africa: A Q&A With Eben Keun — Part One

Marketing

As brands rethink how they connect with diverse audiences, language is becoming a strategic focus. media update's Venelize de Lange spoke with Eben Keun about the evolving role of multilingual marketing in South Africa. 

Keeping Children Safe, Supported and Smiling This Holiday Season

Keeping Children Safe, Supported and Smiling This Holiday Season

Publicity

While many families look forward to the festive season as a time of rest and celebration, it can also be a period of increased risk and vulnerability for children. Recognising this, Mustadafin Foundation's child and youth care workers have aimed to spend the holidays creating safe, nurturing spaces that keep children off the streets and positively engaged.

Why South Africa's Stability Depends on a New Communications Framework

Why South Africa's Stability Depends on a New Communications Framework

Publicity

As the country winds down for its December break, it's worth pausing to assess the communications environment we have been navigating, says Bradly Howland, President of PRISA (Public Relations Institute of Southern Africa).

Seven in 10 News Consumers say International News Matters More Than Ever Before

Seven in 10 News Consumers say International News Matters More Than Ever Before

Media

CNN International Commercial has unveiled the results of a new global study on international news, conducted by independent research company Differentology.

SPAR Carols By Candlelight Presented by <i>Jacaranda FM</i> Raises Nearly R1-Million for Communities in Need

SPAR Carols By Candlelight Presented by Jacaranda FM Raises Nearly R1-Million for Communities in Need

Publicity

The SPAR Carols By Candlelight Presented By Jacaranda FM dazzled audiences once again this year, proving to be a resounding success with a sold-out crowd, stellar performances, and a fundraising initiative that spreads festive cheer far and wide. 

Southern African Eco-Schools Honoured for Boosting Food Security Through Environmental Education

Southern African Eco-Schools Honoured for Boosting Food Security Through Environmental Education

Publicity

On Friday, 28 November, WESSA Eco-Schools in partnership with Children in the Wilderness (CITW) has hosted the 2025 Eco-Schools Awards Ceremony at Bridge Café, located on the Victoria Falls Bridge along the Zambezi River and connects Zimbabwe and Zambia.

Capturing the Dezemba Mindset: MTN SA’s ‘Do Not Disturb The Season’ Unpacked

Capturing the Dezemba Mindset: MTN SA’s ‘Do Not Disturb The Season’ Unpacked

Publicity

Seasonal campaigns are evolving as brands respond to changing audience expectations. Venelize de Lange from media update considers how MTN SA's recent campaign reflects broader shifts in brand strategy. 

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