Venelize de Lange from media update talks to Kevin Welman about how agencies can balance integration with specialist knowledge, creativity with commercial value and  technological efficiency with human relationships to build lasting credibility.

media update's Venelize de Lange considers how technology and trend culture shape our relationship with taste, and why developing discernment and an independent perspective remains essential to editorial judgement.

South African FIT-based hiring platform, JOBJACK, has appointed award-winning PR and marketing agency Hook, Line & Sinker (HLS), to lead its B2B public relations and aimed at strengthen the company's profile.

Most creators start with a camera, a following and an idea; not a business plan. They build an audience because they have something to say, a skill to share, or a creative idea they cannot stop thinking about, says Casey Mantle, Head of Digital at Special Effects Media and member of the IAB South Africa Influencer Marketing Committee.

South African women have been helping shape how generative AI is changing creative work for global brands, spanning business leadership, creative optimisation, operations, talent, motion design and copywriting.

Ogilvy South Africa was recognised as this year’s Digital Agency of the Year honour at the 2026 IAB Bookmarks Awards, marking the agency's tenth time receiving this prestigious agency recognition.

A new ten-part podcast series, Media in Africa, brings together leading journalists, editors, media entrepreneurs and narrative-change experts to unveil how African media is made, funded and heard; and how that shapes the wider relationship between Africa and Europe.

With a 5% inflation rate — the highest in two years — the oscillating oil price and stagnant economic growth of 1.2%, consumers have been disputing with brands and businesses that show little empathy for their customers.

South African brand and communications agency, Penquin, has announced the appointment of Albert De Andrade as Chief Creative Officer and Lerato Moleko as Strategy Director, aimed at strengthening its leadership team as the agency continues to evolve its integrated offering.

On Sunday the 23, August, 80 volunteers from Save the Earth from A to Z (ASEZ) and ASEZ WAO have gathered at Mushroom Farm Park in Sandton, with the aim to actively boost urban greening, local biodiversity and community climate action in the heart of the Sandton business district.