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Rare Disease Day 2026 Calls for South Africa's Support

Rare Disease Day 2026 Calls for South Africa's Support

Publicity

Rare Disease Day takes place on 28 February, and Rare Diseases South Africa (RDSA) is calling on South Africans, the healthcare sector and the broader public to use this day for more than a symbolic show of support.

How Brands Can Use User-Generated Content in Influencer Marketing

How Brands Can Use User-Generated Content in Influencer Marketing

Marketing

If you ask an individual, "Do you trust people or ads more?", the answer would be obvious. 83% of Gen Z, 80% of Millennials and even 67% of Gen X have said they trust influencers' recommendations.

VML'S The Future 100: 2026 Lays Out a New Brief for Brands

VML'S The Future 100: 2026 Lays Out a New Brief for Brands

Marketing

South Africans have long been recognised for resilience. Now, it appears the world is catching up. As 2026 unfolds amid global challenges, VML's 12th annual Future 100 report has introduced an emerging cultural ethos: dystoptimism.

ASEZ WAO Plants Trees Across Nelson Mandela Bay to Practice Environmental Protection

ASEZ WAO Plants Trees Across Nelson Mandela Bay to Practice Environmental Protection

Publicity

ASEZ WAO, the young adult worker volunteer group of the World Mission Society Church of God, has carried out a tree-planting activity in the areas surrounding Khumbulani High School and Newton Park Technical High School in Nelson Mandela Bay as part of the Mother's Forest Project. 

Leveraging Shared Media to Build Your Brand

Leveraging Shared Media to Build Your Brand

Publicity

Shared media or organic content created and distributed by users increases brand awareness, trust and engagement due to its authenticity and viral potential, says Sasha Kupritz, PR specialist.

The South African Freelancer Conundrum: How Much Do I Charge? — A 2026 Update

The South African Freelancer Conundrum: How Much Do I Charge? — A 2026 Update

Media

Venelize de Lange from media update unpacks how South African freelancers can navigate pricing in 2026, by looking at updated benchmarks, common mistakes and practical strategies for setting sustainable rates.

From South Africa to Europe: The Strategy Behind Mr Price's R9-Billion NKD Acquisition

From South Africa to Europe: The Strategy Behind Mr Price's R9-Billion NKD Acquisition

Marketing

Venelize de Lange from media update examines Mr Price's R9.66-billion NKD acquisition, exploring what the retailer's European expansion reveals about scaling value brands, localisation and the growing role of data-led marketing execution.

2Stories Named <i>Best Medium-Sized Agency of the Year</i> at the <i>International Content Marketing Awards</i>

2Stories Named Best Medium-Sized Agency of the Year at the International Content Marketing Awards

Marketing

Content marketing agency 2Stories has been named Best Medium-Sized Agency of the Year at the 2025 International Content Marketing Awards (ICMAs) in London, earning international recognition in its first year entering the global awards programme.

Woolworths Wins at <i>International Content Marketing Awards</i>

Woolworths Wins at International Content Marketing Awards

Marketing

Woolworths South Africa has been recognised on the global stage at the International Content Marketing Awards (ICMA) in London, receiving the Grand Prix Gold for Best In-house Agency.

Five Out-of-Home Trends That Will Define 2026

Five Out-of-Home Trends That Will Define 2026

Marketing

From legal enforcement to smarter planning and stronger measurement, out-of-home (OOH) — including digital out-of-home (DOOH) — is levelling up on every front, says Steve Duck, Chief Revenue Officer of Media at Tractor Outdoor.

 

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