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Five things every PR pro can learn from cats

Five things every PR pro can learn from cats

Publicity

There are plenty of lessons a public relations professional can learn from cats — from staying cool under pressure to knowing when the right moment is to pounce on a specific topic. media update’s Talisa Jansen van Rensburg takes a look at what PR pros can learn from our fellow felines.

 
PR pros
learn from cats
PR pros and cats
PR pros need to learn from cats

Thankyou launches global campaign to help end extreme poverty

Thankyou launches global campaign to help end extreme poverty

Publicity

Thankyou, an Australia-based social enterprise, has announced its invitation to P&G and Unilever — two of the world's largest and most influential consumer goods companies — to help end extreme poverty. To convince the companies, Thankyou is asking people around the world to show collective power through its campaign 'No Small Plan'.

 
Thankyou enterprise
Thankyou global campaign 2020
Poverty campaigns and initiatives 2020
Global poverty campaigns 2020
'No small plan' campaign 2020
End extreme poverty 2020

DBT Studios launches digital radio platform <i>Mzansi.Radio</i>

DBT Studios launches digital radio platform Mzansi.Radio

Media

DBT Studios has announced the launch of a digital radio platform called Mzansi.Radio that is available exclusively to all MTN subscribers data-free. The platform features six niche radio stations, including a 24 / 7 Maskandi radio station named Isiginci Maskandi Radio and a 24 / 7 Ama Piano radio station named The Yanos, with more to come.

 
DBT Studios radio station
2020 new radio stations Africa
African music radio stations
Top African radio stations
2020 Digital radio station in Africa
African music digital radio station

Castle Lager celebrates its 125th birthday with a rebranding

Castle Lager celebrates its 125th birthday with a rebranding

Marketing

Castle Lager has announced that it has turned 125-years-old in 2020 and, to commemorate this, the brand has reimagined its look and feel. The brand is upgrading its current packaging, which has been around since 2007, to a modern design applied to a rich heritage and emphasises the brand's 100% homegrown credentials. 

 
Castle Lager turns 125
Castle Lager brand refresh 2020
Castle Lager campaigns 2020
Castle Lager brand revamp 2020
South African beer
South Africa Lager brands

<i>702</i> announces its new line up and positioning

702 announces its new line up and positioning

Media

702 has announced that it is refreshing its positioning and logo on-air with Bongani Bingwa (Breakfast with Bongani Bingwa on 702). The South African commercial talk radio station says that it has been gearing up for a big refresh, following a series of line-up changes and the addition of new shows.

 
702 presenters 2020
'Let's Walk The Talk'
Radio presenters SA
South African Top radio presenters 2020
Radio campaigns 2020
SA Media industry 2020

Entries for 2020 global <i>WiM Awards</i> are now open

Entries for 2020 global WiM Awards are now open

Marketing

The 10th annual global Women in Marketing (WiM) Awards have announced that entries and nominations are now being received for 2020. WiM aims to recognise and celebrate women, as well as their male advocates, all over the world working in the marketing, advertising and communications fields. 

 
Global WiM Awards
2020 Women in Marketing awards SA
Top marketing awards 2020
Global marketing awards 2020
Marketing
advertising and communications awards

The DUKE Group wins <i>Gold</i> at the 2020 <i>New Gen Awards</i>

The DUKE Group wins Gold at the 2020 New Gen Awards

Marketing

The DUKE Group has announced that it received a Gold New Generation Social and Digital Media Award for Best Influencer Marketing Campaign by an Agency. The award was received for its recently launched One Plus smartphone. The virtual ceremony was held on Friday, 25 September. 

 
2020 New Gen Award winners
The DUKE Group 2020
Marketing awards 2020 South Africa
Best Inlfuencer marketing campaign 2020
Top Influencer marketing campaign

Flow Communications wins at the 2020 <i>New Generation Awards</i>

Flow Communications wins at the 2020 New Generation Awards

Marketing

Flow Communications has announced that it has won four awards at the 2020 edition of the New Generation Social and Digital Media Awards. The agency has indicated that it now has received 44 New Generation Awards in total since it first entered the awards in 2014.

 
2020 New Generation Awards winners
New Generation Awards Flow Communications
Marketing award winning agencies
PR agencies 2020

Three reasons why brands need statistical reports in marketing

Three reasons why brands need statistical reports in marketing

Marketing

Statistical reports in marketing give brands the insights they need to make informed decisions about their businesses, says the team at Newsclip. The data is there to essentially guide marketers into making the right choices that will lead their initiatives to success. Here, the team unpacks why brands need statistical reports.

 
Statistics in marketing
statistics in marketing analytics
statistics for marketing
marketing strategy
importance of statistics in business

<i>OFM</i> braais for charity during Heritage Month

OFM braais for charity during Heritage Month

Media

OFM has announced that the station braaied for charity for Heritage month and had fun with some of its many loyal listeners during the process. The station reports that in total, OFM's Braai Day Challenge raised R150 677.00 for good causes around our region. 

 
OFM radio station
OFM initatives 2020
OFM Hertiage Month
South African radio South Africa
Heritage Day events 2020 SA
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