The Sunflower Fund’s annual Sunflower Day campaign will be commemorated on Friday 13 November this year. The campaign, which is one of The Sunflower Fund's biggest fundraising and awareness-raising initiatives, is centred on the sale of a multipurpose accessory called a Tube of Hope.

The way people share content on social media in the year 2020 has evolved. And although this industry has seen many changes over the years, this is the first time that people around the world are spending a majority of their time at home. Read on to learn more!

The retail experience for South African consumers and businesses has certainly changed in the past few months, says Wayne Flemming, founder and managing partner at BRANDTRUTH//DGTL. 

The Open Chair initiative was created to assist in growing the advertising industry, and to grow what it is missing —  women in leadership roles. The initiative facilitates open discussions between young women just starting their careers and industry legends at the top of their game.

Fine Music Radio (FMR), a community radio station, has reported that it has received no funding or government grants. Additionally, the COVID-19 crisis has forced many of its advertisers to cease trading. Due to this, the station turned to its listeners and has asked for their help.

Lerato Agency is a new marketing, PR and brand agency based in Johannesburg. The agency's aim is to craft brands that people love, and to offer their clients a workforce that is 'agile and reflective of Mzansi'.

WarnerMedia, a division of AT&T Inc., has announced the appointment of Christina Sulebakk to lead HBO Europe. In her new role as general manager, Sulebakk will report into Priya Dogra, president of WarnerMedia Entertainment Networks, EMEA and APAC.

Hiring a unicorn to do all of your brand’s digital marketing might seem like a great idea, but there is a reason why they say two heads are better than one. media update's Talisa Jansen van Rensburg looks at why hiring a so-called unicorn isn't the best option.

The terms ‘brand’ and ‘branding’ are often used interchangeably, but this is a definite marketing faux pas. Understanding the difference between the two is more than just semantics — it’s about understanding the functionality of a core marketing tool.

The COVID-19 pandemic has been the biggest test and the greatest opportunity for marketers; it has affected how they seek to maintain, expand and enhance awareness of their brands and relationships with their customers, says Mandisa Ntloko-Petersen, chief marketing officer at BCX.