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Shonda Rhimes Writing Hacks Every Journalist Needs
When it comes to captivating an audience, few do it like Shonda Rhimes. Venelize de Lange from media update explains how her stories manage to hook millions, and how you can do it too.
The Marketing Madness Behind the Labubu Craze
By now almost everyone has seen the creepy but cute doll that has everyone, both young and old, in a spin — and the reason for that is a brilliant marketing strategy. In this article, Saads Abrahams from media update is sharing insights into the marketing madness behind the Labubu craze.
The Key Elements of Social Media Content Creation [Infographic]
Are you curious as to what makes content truly work on social media? Saads Abrahams from media update is breaking down the key elements of social media content creation in the infographic below.
10 Writing Tips From Famous Authors That Will Change the Way You Write
Writing has been around for centuries, and as writers we always try to perfect our skill. That is why Saads Abrahams from media update is sharing 10 writing tips from famous authors that will change the way you write.
Marketing Nostalgia: How and Why It Works
Curious about nostalgia or retro marketing? Venelize de Lange from media update explains what it is, why it works, who it works for and how to use it authentically.
The Art of the Apology: How to Say Sorry (And Mean It) in PR
Is it too late now to say sorry? In this article, Saads Abrahams from media update, will explore how PR professionals can help brands say sorry — sincerely, effectively and in a way that earns back trust.
What Is the PESO Model in PR? — In 300 Words or Less
Ever heard of the PESO model? Venelize de Lange from media update breaks down each aspect of the model and how PR pros can use it to create stronger, smarter and more integrated campaigns.
Crisis PR in the Social Media Era — In 300 Words or Less
Social media is instant, which means that the speed of a crisis is also instant. In this article, Saads Abrahams from media update unpacks the real-time nature of social media crises and how PR pros can protect — and even strengthen — brand reputation under pressure.
Low Engagement Explained — In 300 Words or Less
Low engagement on social media can be daunting for social media managers and influencers alike. media update's Venelize de Lange breaks down the top five reasons your audience might be tuning out.
In a move to address the expanding green economy, integrating small and medium-sized business suppliers within the value chain, the inaugural Sustainable Hospitality Expo has announced that it will debut as a pivotal "show within a show" at the acclaimed Organic & Natural Products Expo Africa.
Durban has experienced a busy winter period with several events coinciding during the school holidays. These included horse racing at Greyville, surfing activities at Ballito and the East Coast Radio House + Garden Show held at the Durban Exhibition Centre.
The 'Build-A-Backpack' Campaign has announced that, during Mandela Month, the Rosebank Districts are reaching out to community members, corporates and partners to join the third annual campaign — a simple yet powerful way to bring hope and practical support to the homeless community.
Capegate Shopping Centre has announced that it has partnered with The Dogbox Project for one of its annual Mandela Day events, set to take place on Friday, 19 July from 10:00 to 12:00 in the Centre Court.
Cell C has reaffirmed its commitment to providing customers with access to South Africa's leading networks, following the Advertising Regulatory Board's (ARB) recent ruling.
4 Paws and a Tale Rescue in Scottburgh, alongside the KwaZulu-Natal South Coast, has announced that, due to harsh weather conditions, the burden on local animal welfare organisations caring for the region's most vulnerable pets intentsifies.
With the staggering unemployment rate, Taking Care of Business (TCB) — previously known as The Clothing Bank — has announced that its Enterprise Development programmes, which train South Africans to become self-employed, are filling an essential gap.
The Street Store, which has been growing globally for 11 years and has clothed more than a million people around the world, has announced the launch of a familiar media convention to land a powerful, resonant message with South African consumers.
Hyde Park Corner has announced that it is giving Mandela Day a powerful new voice. From Wednesday, 9 to Sunday, 20 July, the Centre Court will be home to a tribute that brings together warmth, compassion and real impact.
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