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The value of AI in times of crisis

The value of AI in times of crisis

Media

With one week of lockdown done and dusted, most businesses have settled into their new routine of working from home — or not working at all. For Newsclip’s staff of around 200 people, it’s been ‘business as usual’, thanks to the power of artificial intelligence (AI).

 
Artificial Intelligence
AI in crisis
AI technology
Newsclip

<i>East Coast Radio</i> and <i>Jacaranda FM</i> partner with LottoStar

East Coast Radio and Jacaranda FM partner with LottoStar

Media

Jacaranda FM, East Coast Radio and LottoStar have announced their collaboration in giving a share of R1 million to 100 families that are struggling through the South African national lockdown period. 

 
East Coast Radio Lockdown initiatives
Jacaranda FM lockdown initiatives
South African radio station initiatives for COVID-19

Traditional media the 'go-to' when in world crisis

Traditional media the 'go-to' when in world crisis

Media

Global news consumption is on the increase as the world tries to keep up with COVID-19's virulent spread, says Gayle Edmunds, special projects editor at Ads24. Edmunds says that traditional media has once again become the go-to platform for regular updates. 

 
Global news consumption platforms
Best news platforms for 2020
Best performing media platforms during COVD-19

The importance of social media during lockdown

The importance of social media during lockdown

Social

With people across the globe practicing social distancing — or in some cases, on a national lockdown — traditional media channels have taken a bit of a hit. Subsequently, there has been a huge spike in people spending time online — reading news and using social media platforms. 

 
Social media
lockdown South Africa
21 day lockdown
social media strategy 2020
amaSocial

Seven top digital marketing tips to grow traffic and drive revenue

Seven top digital marketing tips to grow traffic and drive revenue

Marketing

You don't have to be a top-level content creator to understand the influence of digital marketing on contemporary businesses, says writer Tobias Foster. Foster gives seven tips to marketers on how to drive revenue and to grow traffic.

 
Digital marketing tips 2020
Hot to grow traffic and drive revenue
How marketers can drive revenue in 2020
Growing revenue in SA

Three reasons why Newsclip is successful at brand tracking

Three reasons why Newsclip is successful at brand tracking

Marketing

Brand tracking is a profound service for any brand to have. It helps you gain insights that can help you understand public perception, social media and data analytics, all of which have a direct impact on your brand.   

 
Brand tracking
Newsclip
Social listening
Media monitoring
Cross-platform media monitoring

CMO releases its new report on consumer behaviour

CMO releases its new report on consumer behaviour

Marketing

The CMO has announced that its new report, a survey including 150 marketing executives, has found that most marketers lack the necessary data, analytics and real-time systems needed to respond quickly to consumer behavior and intent.

 
CCMO new report 2020
Consumer behavior reports 2020
Statistics for marketers on consumer behavior
Customer behavior data statistics

BBC, CNN and Euronews collaborate to fight COVID-19

BBC, CNN and Euronews collaborate to fight COVID-19

Publicity

BBC Global News, CNN International and Euronews have come together to donate free airtime to public health bodies for the promotion of messages to combat the global coronavirus health crisis.

 
BBC Global news partners with CNN and Euronews
Broadcasters partner for COVID-19
2020 Broadcasters collaborate against coronavirus

Local newspapers are your trusted source of information

Local newspapers are your trusted source of information

Media

Whether it's in the handling of newsprint or advertising, during these trying times of lockdown and COVID-19, local newspapers are proving to be a safe place for consumers and advertisers alike, says Gill Randall, CEO of SPARK Media.

 
Best sources of information during SA lockdown
Local newspapers best sources of information
Benefits of a local newspaper

KFC's Add Hope programme runs during lockdown

KFC's Add Hope programme runs during lockdown

Publicity

KFC Africa has indicated that, with the nationwide lockdown in full effect, it will continue to fully mobilise its Add Hope programme and network to support South African children in vulnerable circumstances.

 
KFC Add Hope programmes
SA children initiative during lockdown
2020 SA children feeding schemes
KFC during SA lockdown
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