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Brave Group Announces Strategic Leadership Appointments

Brave Group Announces Strategic Leadership Appointments

Marketing

Brave Group has announced four strategic leadership appointments, reinforcing the communications company's drive to scale at the intersection of technology and creativity. The promotions and new hires are designed to sharpen governance, deepen client capabilities, and unlock the group's primary market differentiator.

Unlock Marketing ROI: Three Growth Blockers to Beat in 2026

Unlock Marketing ROI: Three Growth Blockers to Beat in 2026

Marketing

In the last year, CMOs across the globe have increasingly shifted their focus to proving media effectiveness and showing the value of marketing. In sub-Saharan Africa's dynamic digital landscape, this means the conversation between CMOs and CFOs is changing, says Lorraine Landon, Head of Advertising Solutions for Google sub-Saharan Africa.

Gaëtan du Peloux of Marcel Appointed Jury Chair at <i>Abby Awards</i> 2026

Gaëtan du Peloux of Marcel Appointed Jury Chair at Abby Awards 2026

Marketing

Gaëtan du Peloux, Co-President and CCO at Marcel, has been appointed Jury Chair of Abby Awards 2026 Powered by The One Club / The One Show in the Still Print Category.

Folk VML and Brennans Bread Launch New Masterbrand Campaign

Folk VML and Brennans Bread Launch New Masterbrand Campaign

Marketing

Folk VML has launched a new integrated brand campaign for Brennans Bread designed to re-establish the brand's authority around freshness while showcasing the breadth of its range for modern Irish households.

Why the Future of Commerce Lives in the Scroll

Why the Future of Commerce Lives in the Scroll

Marketing

Brands have long treated social media as a channel for distribution, a place to push content and acquire attention. But consumers have reshaped the landscape far faster than legacy marketing models can keep up, says marketing agency Digitas. 

What Startups Get Right (and Wrong) About Marketing: A Q&A With Alex Jukes

What Startups Get Right (and Wrong) About Marketing: A Q&A With Alex Jukes

Marketing

Venelize de Lange from media update chats with Alex Jukes about how marketing strategies are evolving alongside culture, the challenges startups face when introducing new technologies and why brands should rethink their reliance on third-party platforms when building audience relationships.

Why Creative Risk-Taking is Essential for Advertising Success

Why Creative Risk-Taking is Essential for Advertising Success

Marketing

In an era where brands battle relentlessly for every second of consumer attention, Veronica Moleele, CEO of Penquin, a South African brand and communications agency, has called on marketers to embrace purposeful risk-taking as an essential strategy for success.

Tawana Burnette Appointed Jury Chair for the <i>Abby Awards</i> 2026

Tawana Burnette Appointed Jury Chair for the Abby Awards 2026

Marketing

Tawana Burnett, Head of Meta, Asia Pacific (APAC), has been appointed Jury Chair at Abby Awards 2026 Powered by The One Club / The One Show in the new category of Social Content and Influencer Marketing.

Boitumelo Motsepe Wins at the <i>Emerging Brand in Africa Awards</i>

Boitumelo Motsepe Wins at the Emerging Brand in Africa Awards

Marketing

Motsepe Advertising has announced that Boitumelo Motsepe, its Co-Founder and Client Service Director, was awarded Outstanding Growth in Marketing & Advertising Entrepreneurship at the Emerging Brand in Africa Awards.

Killjoy Culture is Costing South Africa More Than We Think

Killjoy Culture is Costing South Africa More Than We Think

Marketing

Vicki Scheffel, Founder of Ge-Skenk, a conscious gifting studio built on purpose, craft and community, says that she believes South African businesses have accidentally built a killjoy culture, and explains below why leaders can no longer afford to overlook the strategic power of joy in how they choose to give, recognise and connect at a time when our country needs it the most.

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