Bringing together more than 260 judges from over 50 countries, Gerety's juries will meet across 15 creative hubs across the world, to define the shortlist — aimed at maintaining the award's model of evaluating work through diverse cultural perspectives.

To get a clearer sense of what defines award-level creativity this year, Gerety says it organises the Jury Insights Panels — a chance to hear directly from the voices shaping the shortlist.

From Paris, Madrid and Milan to Toronto, São Paulo and across LATAM, and from Bangkok, Hong Kong and Dubai to London, Los Angeles and Auckland, these conversations aim to bring together members of the executive jury to share perspectives on emerging trends, standout work and the thinking behind the ideas setting the standard for 2026, says the awards.

Taking place during the week of the shortlist announcement, when the campaigns that made the "CUT" go live, these sessions aim to offer an opportunity to look at how decisions are made — and what separates good from award-level, adds the awards.

The creative discussion will be taken beyond the jury room following the judging, with the highest-scoring work being featured in the Gerety Shortlist Showcase — a curated 30-minute film shared with over 1 400 past and present jury members across more than 60 countries. The reel is widely circulated among senior creative leaders and their teams, aiming to create a collective moment where the industry engages with the work shaping the year, says the awards.

"Gerety is about recognising work that resonates from a powerful perspective," concludes Lucía Ongay, Co-Founder of the Gerety Awards. "As we approach the final deadline, we're excited to see the work that will not only stand out, but spark conversations across the global creative community."

For more information, visit www.geretyawards.com. You can also follow the Gererty Awards on Facebook, LinkedIn, X, or on Instagram.

*Image courtesy of contributor