According to Worldcom OOH, this os part of its global expansion and the opening of new operations in Europe.
"We welcome Collins, a solid and experienced professional who joins the United Kingdom team as Worldcom OOH consolidates its position in the European market," says Fernando Vizcaíno, general manager of the company.
"The United Kingdom is the largest advertising investment market in Europe, where many multinational companies have their headquarters, making it not only a significant advertising market but also a strategic market for the development of Asia and the Middle East," adds Vizcaíno.
Collins says, "I am pleased and professionally challenged by this new stage in my career joining the team at Worldcom OOH, a globally recognized company that has been growing exponentially based on its two main pillars of technology and innovation."
"There is much to develop in the United Kingdom, from banking and finance to fintech as we have been seeing several new 'set ups' emerging such as online payment services, B2C and B2B — who have been investing in OOH sector communications. This is where we will focus our business development," concludes Collins.
Collins is a highly experienced professional in the media industry. She comes from the last six years of working at Clear Channel UK as a national direct sales consultant. She has an additional six years of experience working with other major United Kingdom OOH providers such as Exterion Media (now Global) and CBS Outdoor.
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